About Us

About Us


About Us

Having seen how effective cross marketing can be among software products, we formed PlayaNext with the goal of doing so with premium, brand name companies and a consumer friendly experience.


Having seen how effective cross marketing can be among software products, we formed PlayaNext with the goal of doing so with premium, brand name companies and a consumer friendly experience.

Having seen how effective cross marketing can be among software products, we formed PlayaNext with the goal of doing so with premium, brand name companies and a consumer friendly experience.

PlayaNext was founded by Ian Weingarten, former SVP Corporate Development & Partnerships at Yahoo and CEO of System1.

He started PlayaNext with the goal of enabling cost-effective cross marketing among brand name software companies at scale. The company is now a strategic source of user acquisition and monetization for its software partners.

Prior to Yahoo, Ian spent his career in finance and private equity at Goldman Sachs, Apollo Management and The Gores Group. Ian graduated summa cum laude from The Wharton School of the University of Pennsylvania as a Joseph Wharton Scholar and Benjamin Franklin Scholar.



PlayaNext was founded by Ian Weingarten, former SVP Corporate Development & Partnerships at Yahoo and CEO of System1.

He started PlayaNext with the goal of enabling cost-effective cross marketing among brand name software companies at scale. The company is now a strategic source of user acquisition and monetization for its software partners.

Prior to Yahoo, Ian spent his career in finance and private equity at Goldman Sachs, Apollo Management and The Gores Group. Ian graduated summa cum laude from The Wharton School of the University of Pennsylvania as a Joseph Wharton Scholar and Benjamin Franklin Scholar.



PlayaNext was founded by Ian Weingarten, former SVP Corporate Development & Partnerships at Yahoo and CEO of System1.

He started PlayaNext with the goal of enabling cost-effective cross marketing among brand name software companies at scale. The company is now a strategic source of user acquisition and monetization for its software partners.

Prior to Yahoo, Ian spent his career in finance and private equity at Goldman Sachs, Apollo Management and The Gores Group. Ian graduated summa cum laude from The Wharton School of the University of Pennsylvania as a Joseph Wharton Scholar and Benjamin Franklin Scholar.